Selected Work
Systems designed around specific operational constraints.
Client names are not published until approved. Each project is described by industry, by the problem it addressed and by what was actually built. No performance figures are stated unless the client has supplied them.
Case Study 01 — HR Technology Company
Enterprise Sales Automation
Inbound enterprise email monitored, classified and queued for response.
Conceptual system visualization — not a product screenshot
Context
The client was an HR technology business preparing for an upcoming fundraising round while simultaneously handling interest from prospective enterprise customers. The founder needed to stay involved in enterprise sales while dedicating substantial time to fundraising.
Operational Challenge
Enterprise inquiries required quick responses and consistent follow-up. Handling routine sales communication manually consumed founder time that was needed elsewhere, and delays in responding carried a real cost in a competitive sales cycle.
System Designed
GoWiener developed an automated sales-assistance workflow that helped:
- Monitor incoming enterprise inquiries
- Support responses to prospective customers
- Manage follow-up communication
- Reduce response delays
- Identify conversations requiring founder involvement
- Provide founder oversight through Telegram
Implementation
Inbound enterprise email was monitored and classified, routine replies and follow-up sequences were handled by the automation, and conversations meeting escalation criteria were surfaced to the founder through Telegram for direct involvement. Human review remained in place for consequential sales decisions.
Business Impact
The system reduced the founder's time spent on routine sales administration while maintaining responsive communication with enterprise prospects. It also reduced the immediate need to hire additional administrative sales support.
No quantitative results are published for this project.
Case Study 02 — Real Estate Company
Internal Operating Platform
Excel, WhatsApp, manual calculations, payroll and banking records held separately.
Conceptual system visualization — not a product screenshot
Context
Important internal processes were spread across Excel, WhatsApp, manual calculations, payroll records, banking information and separate operational records.
Operational Challenge
Critical business information and processes were fragmented across multiple tools. Financial calculations required manual work, and operational visibility was limited — answering a straightforward question about performance meant assembling data by hand.
System Designed
GoWiener designed and built a centralized internal operating platform that brought together:
- Operational data
- Automated LTV calculations
- Other financial calculations
- Payroll tracking
- Banking integrations
- Dashboard reporting
- Company metrics
- Centralized workflows
- Communication summaries
- Private internal messaging
Implementation
Fragmented records were consolidated into a single data model, recurring financial calculations were automated, banking information was integrated, and reporting was made available through dashboards. Internal communication was rebuilt inside the platform with the usability of a messaging application, so discussion stayed attached to the operational records it referred to.
Business Impact
Operational information moved from scattered files and chat threads into one structured environment, financial calculations no longer depended on manual work, and leadership gained direct visibility into the metrics that matter.
No quantitative results are published for this project.
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